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London City Airport’s Social Media Sky-Rockets

22/12/2010

London City Airport’s social media activity surged over the last 7 days of weather disruptions. The Airport’s twitter account is now followed by 5587 passengers, an increase of 22%, with over 650 friends on Facebook.

The Airport is using social media to communicate to anxious passengers by regularly updating them on weather, flight delay and cancellation information. With over 150 tweets per day, the Airport’s team are responding immediately to all queries.  Grateful passengers continue to follow the Airport’s reports which are communicated faster and more effectively than other traditional methods.

The Airport’s website hits also saw an increase of 4,000 visits per day during this past week.

Richard Gooding OBE, Chief Executive of London City Airport commented: “Social Media has been a valuable tool during the recent weather disruptions allowing the Airport to send personal messages and to interact with our customers during these uncertain conditions.”

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Andrew Scott
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LCY Tweets

@NatalieMcClure Evening, for further info on your flight you'll need to get in touch with your airline directly https://t.co/AvhFR0TDE6
@TrickyKirky Hi, we've checked with our team and unfortunately no iPad has been found in Security.
Here's a look behind the scenes of our terminal improvement work! Coming next month, 600 seats, cafe, bar & spa! https://t.co/zIK1qR6XsQ
@TrickyKirky We'll check with our team.
Afternoon from LCY, let us know if you're flying away for the bank holiday! https://t.co/VpWnFfXmRE
RT @WooderzJames: Hello @LondonCityAir https://t.co/GbvC038jsE
@SMcDonaldOdgers Sorry to read this, we're experiencing more congestion this morning because of the bank holiday.
@SMcDonaldOdgers Sorry to read this, can you let us know where you are?
@andy_chara have a great flight!
@andy_chara Welcome to LCY! Where are you flying to today?
@JMKingfisher Have a great flight, apologies for the congestion tonight
@JMKingfisher Where are you sitting?
@JMKingfisher For further info please get in touch with airline directly or speak to one of our customer agents https://t.co/Ru3HtMHOxS
@DavidSenogles Apologies, bear with us...
@DavidSenogles Apologise for the congestion this evening, strike action in France is causing some delays
@AnotherEdFoster For further info on your flight please get in touch with your airline directly https://t.co/AvhFR0TDE6
@AnotherEdFoster Apologies for the congestion this evening, French strike action is causing some delays this evening.
@Davie_T we apologise and hope you'll bear with us
@Davie_T We're bringing you 600+ seats with the first stage opening in June.
@keelsburg we apologise for experience and thank you for your patience, we are working on it
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