New research reveals speedy return of business air travel could boost the economy by £17.5 billion over the next eight years
Aviation will be key to the recovery of other sectors of the economy such as leisure, hospitality and international conferencing
Businesses examining ‘bleisure' benefits – combining travel for work with a leisure break - to attract and retain global talent
UK businesses are returning to the skies following the relaxation of almost all COVID-19 related travel restrictions. New polling shows that 73% of business leaders expect their companies to travel for business over the next two years while nearly half of businesses which did not fly prior to the pandemic expect to do so by 2024.
The survey by Survation of over 1,000 business leaders across the UK points to a rapid resurgence in business air travel. Despite the turbulence of the past few years, businesses from across every region of the UK believe air travel will strengthen their future growth prospects. The expected bounce back in corporate travel comes as air passenger numbers continue to increase, with Heathrow achieving 79% of pre Covid 2019 levels in May as 5.3million passengers used the airport. The International Air Transport Association (IATA) expects total passenger numbers across Europe to reach 86% of 2019 levels in 2022, before making a full recovery in 2024.
Key findings from the polling include:
Overall, 73% of business leaders believe that their business will use air travel in the next two years. This rose to nine in ten (89%) of business leaders in London.
Nearly half (47%) of those businesses who did not use air travel before the pandemic, say that will be likely to over the next two years.
For those who used air travel prior to the pandemic, 98% would also use air travel in the next two years.
Nearly seven in ten (67%) said that they would lose clients or contracts if their team was unable to fly.
Half or more of business leaders in Scotland (54%), Northern Ireland (64%) and Wales (48%) said that flying is essential for them to do business face-to-face.
The polling is part of a report published today by WPI Economics which examines the economic benefits of a speedy return to business travel to the UK economy. The consultancy compared a slow return to business travel compared to a speedy return and found that the quick return scenario would boost the UK economy by as much as £17.5billion between now and 2030*.
Broken down by region, the figures show how London would benefit the most from a speedy return to business air travel to the tune of £10billion, with growing sectors from fintech to gaming and eSports being able to attract more investment and talent through better and more frequent aviation connectivity.
The report, which includes in-depth interviews with several multinational businesses, also highlights a new post pandemic trend. Respondents said they are examining the benefits of the so called ‘Bleisure’ market, combining travel for work with potential ‘add on’ time spent for leisure as part of their employee package. As the fight to attract global talent continues, business leaders see this as a new way to increase their global reach and attract and retain talent.[i]
Matthew Oakley, Director at WPI Economics, said:
“Prior to the pandemic, the aviation sector contributed £100 billion to the UK economy. Approximately a fifth of this came from passengers travelling on business - an area that has not yet fully recovered and thus represents a significant gap in the post-pandemic rebound.”
Stephen Hammond MP, Chair of the APPG for Business Travel, said:
“The return of business air travel is beneficial for a number of reasons. Not only do business travellers make up a significant proportion of inbound travellers to the UK, but their presence is vital for both national and regional economies.
“To avoid missing out on these potential economic uplifts, aviation bosses need to incentivise those businesses who have said they want to fly to return to the skies as quickly as possible. This means getting staffing numbers right. It means ensuring a safe, speedy journey through the airport, and putting an end to chaotic security queues.”
London City Airport, which commissioned the report, is seeing pent up passenger demand fuelling a strong recovery in 2022 with core business routes such as Edinburgh, Belfast, Amsterdam, Frankfurt, Milan and Zurich all performing above expectations, combined with the introduction of some new routes to leisure destinations.
Robert Sinclair, chief executive of London City Airport, said:
“2021 was certainly tough for everyone. However, despite predictions from some to the contrary, we did see the emergence of positive business travel trends, which are continuing in 2022 and will be so critical for the economic recovery of London and the UK more widely.”
“Being able to attract and retain global talent and investment through better connectivity will be vital to the Capital’s economic prospects. Growing sectors such as the life sciences cluster in East London, which only this week saw Genomics England announce it was relocating its HQ to Canary Wharf, will benefit significantly from the economic boost that a speedy return to air travel will bring.”
“At the same time, this bounce back in demand for air travel gives the sector a golden opportunity to move further, faster when it comes to decarbonisation. We aren’t tone deaf to changing passenger demands, especially among corporations which are looking to reduce their carbon footprint. At London City, we have committed to becoming a net zero airport by 2030 and play a leading role in developing deploying low carbon and zero carbon aircraft.”
ENDS
Notes to editors
* WPI Economics compared a slow return: passenger levels returning to pre-pandemic levels in 2025, then growing at the same rate as pre-pandemic (2015-2019), to 2030 versus a fast return: passenger levels returning to pre-pandemic levels in 2023, then increasing by a growth rate 50% higher than pre-pandemic, to 2030 in order to model the economic gains set out in the report
Contact Nick Faith at WPI Strategy on nick@wpi-strategy.com or 07960 996 233 or Liam McKay at London City Airport on liam.mckay@londoncityairport.com or 07545 439 073 for further details.
The polling quoted in the report is the results of a survey of over 1,000 senior business leaders from a range of small, medium and large organisation.
The full report can be downloaded from the sidebar of this page.